The producers and stars of the animated film, Madagascar 3: Europe’s Most Wanted, are a happy group these days.
The DreamWorks Animation film was the winner of the North American box office race for top film over the weekend. According to reports, Madagascar 3 earned a whopping $60.3 million over the weekend, taking the box office crown from Snow White and the Huntsman.
Surrendering the top spot, Snow White slid to third place after earning a modest $23 million in 3,777 theaters. Second place honors last weekend went to the sci-fi film, Prometheus, with an impressive $50 million in gross ticket sales over the weekend.
Sources revealed that the majority of the audience for Madagascar 3 was families with kids. The producers of both Madagascar 3 and Prometheus are hoping their films continue to earn even more through the week.